A blog devoted to RANTS ON AUTOMOTIVE DESIGN, car reviews, and - above all - fugly autos. whether looking for vehicular plagiarism or rides of extreme tastelessness, you've come to the right place.


Friday, September 30, 2005

Suzuki Cuteness Overload

More from the 2005 Tokyo show. This year Suzuki is displaying 4 concepts, 3 of which are sickeningly cute.



First up, the a micro-wagon type vehicle, named the "Suzuki Mom's Personal Transport". Such an innovative name. So unnecessarily long, unnecessarily descriptive, and unnecessarily offensize to feminists. Also - speaking of unnecessarily offensize to feminists - notice the cheeseburger and pop in the press photos of the interior. Is that trying to say urban Mom's typically eat fast food and/or feed it to their children? Is it ok to show people that it's ok to feed fast food to your children? Was this car sponsored by McDonalds? Will there be a Suzuki Mom's Personal Tranport McDonalds Edition? If so, they should name it the Suzuki Mom's Personal Transport With Fries.

Anyway, back to the car. It isn't necessarily fugly, but that cutesy toothy smile of a grille it has going has got to go. Cars shouldn't look like cartoon characters.

Next up is another cartoon mini car that isn't quite fugly - the LC. But again, car's should be sleek and efficient - form follows fuction. This is not form follows fuction, unless the sole fuction of this car is to make Shirley Temple look like a steaming pile of dog doo. Also, I really don't like car makers who make a basic reinterpretation of car from the past solely for novelty purposes. Especially when they didn't even make it originally - this car is a ringer for a Fiat 850.

Last but not least is the least cute and most fugly of the Suzuki trio - the Ionis. It's basically a mini minivan that appears to be scowling. This may or may not be because Suzuki gave it a name that's only one letter off from Ford's big show car from a month ago - the Iosis (which was NOT fugly).

1 comment:

Anonymous said...

Animé cartoonishness has taken over the Asian automotive design studios. Scrolling down, you can see that even KIRBY has his own personalized ride! Amazing!